University of Toronto Woodsworth College Website
In partnership with Foster Interactive, Pixels and Pencils Creative Direction assisted in the visual design for Woodsworth Colleges new website.
Before designing and developing the College’s new website, we undertook a deep discovery process which involved study of its target audiences (current/future students, alumni, donors staff/faculty, study abroad participants and content editors) and consultation with internal decision-makers. By understanding their needs we were able to recommend an information architecture and design.
The result is a comprehensive yet user-friendly site that meets the College’s communication goals.