The Feedback Sandwich

The Feedback Sandwich

All creative projects are challenging, both to clients and agencies. Managing expectations, the market, and subjectivity are all things that aren’t easy to navigate. If everyone’s goals are the same, why is it sometimes so hard to steer a project through...
Case Study: Argentus

Case Study: Argentus

Highlighting a supply chain recruitment expert. Argentus approached Pixels & Pencils to rebuild its visual identity from the ground up, including refining its brand positioning, updating its visuals, and redesigning the firm’s website. The goal was to reflect the...
Employee Profile

Employee Profile

In honour of Employee Appreciation Day we asked our Art Director Dawnice Williams to answer 20 burning questions. How many years have you been a graphic designer? I have been a designer for 8 years. I was hired by P&P as a designer, then became senior designer,...